Category Reports

Premium F&B Brands / CPG

Original data on how AI systems currently classify premium F&B brands — by category, platform, and intent cluster.

August 2026

AI Visibility Audit: Functional Beverage

Recess surfaced for 41 of 50 buyer questions and leads on every platform — a position that holds across calm, social, ingredient and retail situations rather than resting on scattered one-off recommendations. Retail questions produce an entirely different competitive field, and the least settled cluster returns no reviewed packaged brand at all in 54 responses.

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July 2026

AI Visibility Audit: Olive Oil

California Olive Ranch appeared in 645 of 1,200 responses — a 53.8% inclusion rate and nearly twice second-place Cobram Estate. It is the only brand leading every query cluster. The #1, #2 and #7 brands now share a single owner following the March 2026 acquisition.

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June 2026

AI Visibility Audit: Mindful Drinking

Seedlip leads at 153 unique prompt appearances — the only top-five brand with meaningful presence on all four platforms. Ghia ranks second at 144 despite never making a functional claim. Lyre's has zero Perplexity appearances despite ranking fourth overall at 124 — the most extreme single-platform gap in the audit.

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June 2026 · Brand Case Study

Brand Case Study: Ghia

How Ghia built dominant AI recommendation visibility across both Functional Beverage and Mindful Drinking categories through occasion-based positioning — without a single functional benefit claim.

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May 2026

AI Visibility Audit: Better-For-You & Grain-Free Cereal

Kashi leads three of five clusters. Nature's Path has 645 total mentions and only 1 Perplexity mention — the most structurally anomalous finding in this dataset. One Degree leads the Clean Ingredient cluster despite minimal mainstream recognition, built on named farmer sourcing AI systems can find and cite.

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July 2026

AI Visibility Audit: Functional & Premium Protein Bars

RXBAR leads at 1,293 total mentions, with RXBAR and Quest each leading two purchase-intent clusters. Platform volume is unusually balanced across the four platforms. Transparent Labs, Rise Bar, and IQBAR rank in the top 20 but are concentrated almost entirely on Gemini and Perplexity.

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June 2026

AI Visibility Audit: Craft Beer

Sierra Nevada (798) and Founders (763) are the only breweries appearing consistently across all five clusters and all four platforms. Health and better-for-you prompts return the same national incumbents rather than a specialized set — Athletic Brewing sits at 113 cluster mentions without leading. The NA and low-ABV lane is structurally unclaimed.

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April 2026

AI Visibility Audit: Third Wave Coffee Roasters

Onyx Coffee Lab leads at 2,051 total mentions — the only roaster with balanced, high-volume presence across all four platforms. Perplexity is the dominant gap platform across the entire category. The DTC cluster operates on entirely separate content logic from the other four.

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April 2026

AI Visibility Audit: Specialty Bakery

Milk Bar leads three of five clusters but ranks 5th in Retail & In-Store despite locations in five major cities. Levain Bakery owns the delivery conversation. Perplexity underperformance is the category's most consistent and addressable platform risk.

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Category Reports

Hospitality + Fine Dining

Original audit data on how AI platforms surface restaurants and hospitality experiences — by cluster, by platform, by intent type.

June 2026

AI Visibility Audit: Chicago Fine Dining

Alinea leads at 813 total mentions with the most balanced platform distribution in the dataset. Moody Tongue generates 105 Gemini mentions against 5 from ChatGPT — the most extreme single-platform divergence in the audit. Claude is the systematic gap platform across the Chicago market.

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June 2026

AI Visibility Audit: San Francisco Fine Dining

Gary Danko ranks 2nd overall but leads three clusters — Special Occasion, Private Dining, and Bay Area Ingredient Culture. Claude is the dominant gap platform: Seven Adams (185 total, Claude=0), Kiln, Boulevard, and Ernest are all active, critically recognized restaurants invisible on Claude.

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July 2026

AI Visibility Audit: NYC Fine Dining

Le Bernardin appears in 791 of 1,199 usable responses, ranking first on every platform and leading all five buyer-intent clusters. Ai Fiori is the clearest concentration case — 84 of its 120 appearances come from Gemini alone. Similar combined totals conceal very different visibility problems.

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August 2026

AI Visibility Audit: Los Angeles Fine Dining

Providence appears in 57.7% of all responses and n/naka in 49.2%, while Spago Beverly Hills drops to 31.7%. Platform concentration is the rest of the story: Nobu Malibu is heavily Claude-led while 71Above and Orsa & Winston rely disproportionately on Gemini. Baroo breaks into a cluster top five despite sitting outside the overall top 15.

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June 2026

AI Visibility Audit: National Italian Fine Dining

Vetri leads from Philadelphia at 327 total mentions — outranking every New York and Los Angeles institution on content depth alone. ChatGPT is the gap platform, the only fine dining audit where that's true. Rezdôra, Don Angie, and Felix each have zero ChatGPT mentions despite strong presence on Claude, Gemini, and Perplexity.

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Category Reports

Wine Country Destinations

Original audit data on how AI platforms surface wineries, tasting rooms, and hospitality experiences — by cluster, by platform, by intent type.

April 2026

AI Visibility Audit: Napa Valley Wineries

Long Meadow Ranch & Farmstead leads at 440 total mentions — its culinary cluster result of 304 is nearly three times the next property. Silver Oak holds 111 Perplexity mentions and only 2 Claude — the starkest platform concentration example in the wine country dataset.

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June 2026

AI Visibility Audit: Sonoma County Wineries

St. Francis and Jordan are effectively tied at 501 and 495 — the most competitive #1 vs. #2 in any wine country audit. J Vineyards leads two clusters and has zero Claude mentions. The Boutique cluster leader (Littorai) holds just 77 mentions — winemaker identity and terroir storytelling, not marketing spend, determine who surfaces here.

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April 2026

AI Visibility Audit: Willamette Valley Wineries

Domaine Serene, Soter, and Stoller lead overall visibility, but ChatGPT and Gemini surface meaningfully different brand sets across the same queries. No single winery dominates cross-platform — making Willamette Valley the most competitively open wine country dataset in the series.

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May 2026

AI Visibility Audit: Identity-Forward California Wine

Ridge leads with presence across all five clusters — the only brand with true cross-cluster authority. No identity-forward Black-owned California wine brand currently operates with multi-cluster AI visibility. Every platform concentration gap in this audit points to Perplexity.

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April 2026 · Brand Case Study

Brand Case Study: Long Meadow Ranch

440 total mentions across four platforms, with the strongest cross-cluster distribution in the Napa dataset. The case for documentation-driven visibility: LMR's AI recommendation share is built on named dishes, named sourcing relationships, and culinary programming depth.

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